Day 24 : Radio plugger – Handing my single 72 Names (Hallelujah) to Neil Ashby

The reason I’m writing to you is as choosing the right radio plugger was what made all of the difference with my first release Beauty of the Duty which was on the Radio 2 playlist and championed by Chris Evans, Graham Norton and Steve Wright.

A radio plugger is the person that takes the final product of the single or album to the radio. In the UK radio pluggers are divided by national and regional pluggers. The aim of every plugger is first of all to get it to the national radio playlists (Radio 1 or Radio 2) and once it gets there it becomes obvious that the regional radios will follow suit. Finding the right plugger is a very important step if your doing it by yourself as first it’s very expensive with prices from £500 – £3000 per month, it’s important to make sure the plugger really loves the music and has had previous success and is not just after the cash. From my experience at the beginning of my career I remember I almost hired a plugger who used to be a top plugger but not longer had her heart on the pulse of the industry. I immediately felt that she was not confident enough to present my music, which is not the most obviously mainstream, and I pulled it at the last moment. Saying that, which is a good thing, top pluggers will not represent you if they don’t believe that they can make it happen for you even if you offer a lot of money. Most are sincere; one was so sincere he told me that over his dead body would one of my tracks be played on national radio! It was an old demo so I forgive him but following this luckily I found Neil Ashby. Please watch my video to hear Neil speak about 72 Names (Hallelujah)… / Facebook Tallykoren / twitter @tallykoren /


“Beauty of the Duty” Remix Contest

Your chance to remix a hit record: the only thing holding you back is you!

This is your opportunity to have your music played throughout the UK and be heard by millions of audience members. Receive professional constructive criticism from people who know their music and can turn dreams into reality.

Tally, who is a London Fringe Award Winner of 2011, has been receiving national radio play for her single Beauty of the Duty to critical acclaim. Now we want you to remix it and put your own unique twist on her music

We at TCK are looking to get your track on the radio so it must ‘radio friendly’, we want to get you as a producer heard by the by industry professionals. With Tally’s heart warming vocals and the right creative direction from Neil Ashby (radio plugger), Mike Exachos (MTV award winning producer), Mark Pearce D-Rom (producers agent). They as a group will select and guide all applicants to make your track as good as it can possibly can be.

Every applicant will receive comments on their tracks and be given time to improve it before the final deadline, it gives you as an up and coming artist the chance to work to industry briefs and be guided by our industry professionals to help make progress your skills. The winner will receive studio time and guidance from the team to create the potential next single for Tally Koren which will be promoted out the UK on national and regional radio stations.


To apply please go to and enter relevant info to receive remix stems for your track, once stems are received you have 6 weeks until 23.5.11 to upload your final mix to Tally’s group on Soundcloud. If upload is before the 6 week deadline you will receive guidance on how to improve your track to make it better and more radio friendly. The 10  tracks with the most plays go through to the final.

The track doesn’t have to be fully mixed and mastered, just to the best of your ability. If successful, it will be professionally mixed and mastered in a studio.

Everyone who enters WILL receive feedback from an industry professional, this your chance as a producer to be heard. It only takes one person with authority within the industry to change your music career.

The winner will be chosen by Neil Ashby, Mike Exachos, Mark Pearce and Tally Koren herself. Tally’s words about the competition: “I’m really excited about this remix competition, as when I wrote Beauty of the Duty, I knew it could be a hit dance track. There are so many undiscovered talents out there and you might be one of them so good luck  and I’m so much looking forward to hearing what you did with my song!”

First Prize

The winning remix will be serviced via Tck Producion  promotion team – mailing list, posted on all her sites, and tweeted by  Tally Koren and  will receive studio time only and guidance from the team to create the potential next single for Tally Koren which will be promoted out the UK on national and regional radio stations. If the single will be release via Tck production digitally the winner will get 5% of the net profit.

Second Prize

Will receive a free dj/producer  account on D-rom for a year. D- rom brings together the best in dance music from top international DJ’s & Clubs.

Third Prize

A free mastering session for your track by Robin Springall at Repeat Performance.


All files are the property of Tck Production  (C) 2011 & made exclusively available for the sole purpose of the ‘Beauty of the Duty – Remix Competition’. Only one entry per person aged 16+.  By downloading the remix pack you enter the contest and agree to be bound by its terms and the judges’ final decision.

  • Samples and material used in remixes must not violate any laws or third party rights.
  • All remixes will be property of Tck Production and any commercial use is prohibited without prior written consent.
  • Non-commercial use of remixes IS allowed. You may post your work on your web page provided that correct credit is given to named artist and writers.
  • If your work is selected to feature on the digital release you do this at no charge and waive your right to royalty payments.